|
NEW
VISION
Of late Gupta
Press Panjika has scaled new
heights. In the industry it has been
the first to launch a web-site through
which its services will be rendered
on a global scale. It has extended
its range from the print media to
the electronic media keeping the goodwill
intact to surge to a newer and better
tomorrow. From humble beginnings,
the company has grown from strength
to strength, keeping pace with emerging
trends and technological advancement
to be a step ahead, justifying the
confidence reposed in it over the
last 137 years.
WHY IT PAYS TO ADVERTISE IN GUPTA
PRESS DIRECTORY PANJIKA
The foremost
Bengali almanac "Gupta
Press Directory Panjika",
along with its smaller version (Panjika),
as it is commonly known, enjoys widespread
circulation and offers an unique medium
of advertisement. It reaches the hands
of highest echelons of urban society
as well as the remotest corner of
rural India. Combined space booking
in both will offer the maximum benefit.
Recently after a major facelift, the
Panjika is now more attractive and
valuable, making it indispensable
for any advertiser. The continued
support of its innumerable patrons
has catapulted the Panjika to the
top among its peers.
Salient Features:
| Distribution |
West Bengal, Assam, Tripura
and Bengali homes countrywide. |
| International |
U.K.,
Sweden, U.S.A., Germany, Canada,
Malaysia, Indonesia etc. |
| Period |
Effective from 1st Baishak (15nth
April) but available from January
to 30th Chaitra (14 April) next
year. |
| Scope |
All cross-sections,
irrespective of religion. |
| Application
|
MUST for all festivals, religious
ceremonies. |
| Shelf
life |
1 year(Panjikas
are never thrown away) |
| Reference
frequency |
Daily by 1 lakh users. |
| Visibility
& Recall |
1 lakh
users = at least 10 lakh readers
|
| Credibility |
137 years old-honoured by five
generations |
FINANCIAL ADVANTAGE
Any periodical which enjoys such a
national and international exposure,
normally commands a huge cost. But
contrarily, a full colour page here
is a mere pittance. Consequently the
cost to advertise per unit is negligible.
|
